Saturday, September 12, 2020

Who Will Become The Hot Sauce Industry Go

Developing the Next Generation of Rainmakers Who will become the “hot sauce” industry go-to lawyer? I bet when you read the title you were thinking I must be kidding about becoming a “go-to” lawyer for the “hot sauce industry, but I am not. Do a Google search. Just put in the search terms “Fastest Growing Industries.” You will find many articles with the same information on the fastest growing industries. Last April, the Washington Post WonkBlog posted:  The top 10 fastest-growing U.S. industries (Hint: Think hot sauce). I found another interesting article on the Mother Nature Network:  Why hot sauce is one of America’s fastest-growing industries. The article begins with: By 2017, hot sauce production in the U.S. is expected to be a $1.3 billion industry. If you look further, you will find a Shape Magazine Article: The World’s Hottest Food Trend. My strong feeling is that unless Mayor Bloomberg outlaws hot sauce in New York City, it will remain a hot food item. So, just suppose you wanted to become the “go-to” lawyer for the hot sauce industry, what would you do? First, I think it would be important to really like hot sauces. If you don’t really like them, I doubt you will do well representing companies in the industry. Assume, you put hot sauce on everything but ice cream and you really enjoy the industry. What then? I hope you get the idea. I will leave you with one of my favorite Seth Godin quotes: Being best in the world is seriously underrated. I REALLY like hot sauce. I bet that unless someone else already has the title I could become the “go-to” best in the world hot sauce industry lawyer. If I can do it, so can you. If not hot sauce, which of the other fast growing industries is the one for you? I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

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